Privacy Page

The information on this page details our Privacy Policy including data security and our Use of Cookies.

Please read this Privacy Policy carefully. If you use our Site as a visitor, and/or register for our service, you will be regarded as having read and accepted this Privacy Policy. If you don’t wish to be bound by what you read below, you shouldn’t use our Site or register for our service.

You can navigate to a specific section by selecting the header, however we recommend that you should read all the information.

Welcome to YouDrive and our related applications, tools and services (our “Site”). Our site is owned and operated by YouDriveHealth Limited trading as YouDrive (‘we, ‘our’, ‘us’), registered office address: The Croft Whiston, Penkridge, Stafford, England, ST19 5QH, registered company number 13089154.

YouDrive was started in 2015 in conjunction with Birmingham City Council.

Our Privacy Policy explains the information we collect about you and the steps we take to ensure your information is kept secure and confidential. It should be read together with our Site Terms of Service.

Please read this Privacy Policy carefully. If you use our Site as a visitor, and/or register for our service, you will be regarded as having read and accepted this Privacy Policy. If you don’t wish to be bound by what you read below, you shouldn’t use our Site or register for our service.

YouDrive takes the issue of privacy very seriously and we are committed to protecting and respecting our users’ privacy. This privacy policy and use of cookies statement sets out our current data processing practices.

For the purposes of the United Kingdom’s Data Protection Act 1998, YouDrive Limited (company number 10365681) is a registered data controller (Reference ZA222255 found on ico.org.uk/register), and from time to time may sub contract, under a formal Data Processor Agreement, services to carefully selected third parties as registered data processors in relation to the processing of any personal information in connection with our services and the personal data you disclose to us through our Site.

If you have any queries relating to our use of your personal information or any other related data protection questions, please contact us by email at in**@yo************.com

2.1 – Registering for our service

In order to register for our service, you must provide an up-to-date and valid email address. We use this email address to validate your access to the registered area of our website and allow you to access our range of services. We do this by emailing you a link, which you follow to complete the registration process, and create your username and password.

It is important that you maintain an up-to-date and valid email address. You can change your email address at any time under the profile settings once logged in.

When you register with our Site, as well as asking for your email address, we usually also capture your IP address at the time you register. We may also ask for additional information (such as your name, date of birth and financial data).

Deactivating your account or editing your information

You have the ability to edit your information at any time. If you want to correct or change the information in your profile, or any other information we have about you, please go to your profile page and make any changes there, or alternatively contact us for instructions as to how to do what you want.

Users aged 16 and under

If you are aged 16 or under, please get your parent/guardian’s permission beforehand whenever you provide personal information to our Site and services. Users without this consent are not allowed to provide us with personal information.

2.2 – Regular weekly and monthly email updates

We collect your email address when you register for our service so that you can receive weekly and monthly email communications. We usually send our article emails once or twice a week, and our round up newsletter communication monthly, but on occasion we may send a further update periodically. In these communications we will send you information about our various products and services, or other products and services we feel may interest you. Only YouDrive will send you these notices. We only send our periodic updates when we have something really important or relevant to share with you. We try and keep our weekly communications short, informative and relevant as a feature of our service to help you maintain your financial wellbeing.

We hope you won’t want to, but if you do wish to stop receiving our regular email communications, you can do so at any time by using the ‘unsubscribe’ option at the footer of any email. Although this will stop you receiving our regular email updates, we may still email you if we need to contact you about any important updates regarding our service.

2.3 – Accessing our Tools and Services

We may collect personal information from you when you access certain tools and services or request certain products via forms on our Site. If we need to pass your information to a third party in order to meet your request, we will make it clear at the time you submit your details. In accordance with clause 6, we recommend that you read the privacy policies of those third parties which will detail how they will be permitted to use or not use your details for their own marketing purposes.

Please note we may use the information you submit in accordance with clause 2.4 below.

In order for you to interact with some of our tools and services, including the Product Comparison services and any other tools and services that we may launch from time to time (“Tools and Services”) we need to collect certain personal information from you. We may use or share your details with our third-party partners: (i) for the purpose of enabling your interaction with our Tools and Services (e.g., introducing you to one of our third-party partners); and (ii) in accordance with clause 2.4 below.

On occasion, we may also ask you for other personal information in connection with other optional services like surveys, sweepstakes or other promotional offers running on our Site but your participation in these features is purely voluntary.

2.3.1 – Product Comparison services

To provide our Product Comparison Services we collect from you additional personal and product information. For example, for our Gas and Electricity comparison we collect your name, date of birth, home address, email address, energy tariff and energy usage details.

We will use this information, or similar including national insurance number and existing product/plan details, as described above:

  • To provide you with product and price comparisons (which may involve regular periodic background comparisons using this information against terms and tariffs currently available on the market) for as long as you are registered for the YouDrive service;
  • To alert you to savings or deals which meet your chosen product area, alongside our regular email communication updates; and from time to time other products which we think you may be interested in;
  • In connection with, and with your informed consent, an application or enquiry you wish to make with one of our third party partners
  • To communicate with you at your request (e.g., to reset your password) and enable your details to be moved across our Tools and Services (with your informed consent) to speed up form filling, or to personalise, or improve your experience on our Site.

2.3.2 – Introducing you to our third party partners

From time-to-time, and with your informed consent, we may introduce you to one of our third party partners. This may be through a link to one of the services on our Site, or as a result of a telephone conversion with our Call Centre team. Each third party will have their own standalone terms and conditions and privacy policy, which you will be provided with as part of their service offering.

Many of our advertisers or partners, such as brokerages and merchants, may also link from our site to areas on their own sites where they sell their own goods and services. If you follow these links from our site to theirs, you should be aware that these other sites have their own privacy and data processing practices. YouDrive has no responsibility or liability for these independent policies. For more information regarding a site and its privacy policies, check that site.

2.4 – Internal reporting, insight and analysis

Our site uses cookies so that we can provide you with the best user experience and to deliver appropriate content and marketing communications that are relevant to you via a number of mediums. By continuing to browse this site you are consenting to the use of these cookies.

Cookies are very small text files that are stored on your computer when you visit websites. We use cookies to:

  • Ensure we give you the best experience on our website
  • Tailor your user experience, track your buying process and remember where you are in the order process.

Read our cookie policy in section 5 and the FAQs to learn more.

Cookies and the other information we automatically track are used to help us better understand how our audience uses our site as well as for internal research on users’ demographics and interests. Each browser accessing our Site is given a unique cookie which is then used to determine usage patterns, and to help in targeting content and ads based on user interests.

We may also use the information referred to in this clause 2 to generate aggregated, anonymised data for the purposes of internal reporting, insight and analysis, enabling us to improve our Site and the services we offer. Where necessary this exercise may be carried out on our behalf by a third party to track and analyse usage and volume statistical information from our users and visitors to our website – please see clause 3 below.

While on our Site, we automatically log certain information about how you’re using our site. This information may include the URL that you just came from, your IP address and the pages you visit while on our site. This may be used to detect the organization or ISP connecting to the site and an approximate geographic location.

If you are an existing customer or known contact you may be identified as having visited the site by virtue of either clicking through on emails, logging in or registering to use the website. This enables us to record in our server logs that a specific user ID has visited a particular page. This data allows us to analyse and determine our audience’s behavioral characteristics, which helps us to optimise our site, advertisement placement, and marketing focus.

To deliver an improved and more customised service YouDrive collects personal information to provide you, the site user, with the best and most personalised web experience possible and to provide our advertisers with an efficient means to reach the right audience. In short, by knowing a little about you, YouDrive can deliver more relevant personalized content, advertisements, promotions and campaigns to you during your visit to our website and through triggered email, SMS and direct mail.

The personal information you enter when registering on our Site or that we collect when you use our Site is confidential. YouDrive does not give, rent, lend or sell individual information to any third party for marketing purposes. Furthermore, we will not disclose any information about individual users, except as described below:

(i). We may disclose the information described at clause 2 to a third party in the following circumstances:

If required or permitted to do so by law, may disclose your personally identifiable information to protect the rights and property of YouDrive as well as to comply with any applicable law or valid legal process. This includes, but is not limited to:

  • Requests by government agencies: we will disclose any information we have in our possession to law enforcement or government officials in response to any inquiry or investigation or if in our sole discretion, we believe it is necessary or appropriate in connection with any investigation or activity that is or may be illegal or may expose us or you to legal liability disclosures we are legally required or entitled to make under any enactment, rule of law or by the order of a court.
  • If required to do so by any court, the Financial Conduct Authority or any other applicable regulatory, compliance, governmental or law enforcement agency;
  • If necessary in connection with legal proceedings or potential legal proceedings;
  • If ownership of all or part of our Site is transferred, in the event that YouDrive sells any business or assets to a third party, we may disclose your personal information to the prospective purchaser, in which case any purchaser would only be entitled to use that information in a way consistent with this Privacy Policy;
  • In line with our own Terms of Service;
  • Our technology partners for the purposes of enabling your interaction with our Tools and Services and/or as described in clause 2.3 and 2.4 above. For example, our product comparison services and online account are for the most part powered by third party providers. In addition, we employ the services of third parties to aid us in certain aspects of our operations (such as the distribution of our email products or conducting a survey for us). Depending on the services performed, some of these providers may be provided with user information. These contractors would be subject to data protection and confidentiality agreements which limit their use and disclosure of all information they obtain through their relationship with YouDrive to YouDrive related business only, consistent with this policy.

(ii). We only provide aggregate, non-identifiable information to our current and prospective advertisers and business partners. For example, we might tell advertisers that we have 100,000 registered users in the UK, but we won’t tell them that you are one of them, and we won’t tell them your personal information or your contact details.

Under data protection legislation you have the right to request a copy of the personal information we hold about you and to have any inaccuracies corrected. At our discretion, we may charge £10 for information requests to meet our costs in providing you with details of the information we hold about you, and we may require you to prove your identity with two pieces of approved identification.

We will use reasonable efforts to supply, correct or delete personal information about you on our files. Please address requests and questions about this to us at in**@yo************.com

If your browser is set up to accept them, we also use a feature known as a cookie. Cookies contain bits of information that websites transfer to your computer’s hard drive for record keeping purposes. Cookies can make the web more useful by storing information about your preferences on a particular site such as ours.

The information derived from our use of cookies will be aggregated to provide statistical information about the usage of our Site.

As part of our Site and services, cookies are used the following ways:

  • To automatically access your previously stored account information and deliver more personalised services
  • To estimate our audience size and usage patterns.
    We may also choose to work with advertising networks that serve ads onto our site who may also use cookies, but please note that we neither control nor have access to those cookies. These advertisers’ uses of cookies are subject to their own privacy policies and not that of YouDrive.

Most browsers are set up to accept cookies, but you can configure your browser to refuse cookies or to notify you when you’ve received one. If you reject cookies, though, you will not be able to use certain features of our site. For more on managing cookies, we encourage you to read the Interactive Advertising Bureau UK’s discussion on what you can do.

For more details on which cookies we use, information on how to stop them being stored or how to delete ones already stored, read our Cookies – Frequently Asked Questions section 

Our Site contains links to third party websites that are not subject to this Privacy Policy. Read our Terms of Service for further information on these links. We recommend you read the privacy policy and terms of service of any websites you visit.

Keeping information about you secure is very important to us so we store and process your personal information in accordance with the highest standards required under data protection legislation. From time to time and for operational reasons the personal information we collect from you may be transferred to and stored in countries outside of the European Economic Area (“EEA”). Your information may also be processed by staff operating outside the EEA who work for us or by some of our service providers who operate outside the EEA. We use these service providers (which may include some based in the USA) to help us provide products and services to you. When we appoint suppliers we take care to ensure that they have appropriate security measures in place. However, different countries have different data protection and security laws and some of these do not offer the same level of protection as you enjoy under UK data protection legislation. You should be aware that your information may be accessible by government and law enforcement agencies. By submitting your personal data, you agree to this transfer, storing or processing. YouDrive will take all reasonable steps to ensure that any of your data transferred outside of the EEA is treated securely and in accordance with this privacy policy.

You may complete a registration process when you sign up to use parts of our Site. This may include the creation of a username, password and/or other identification information. Any such details should be kept confidential by you and should not be disclosed to or shared with anyone. Where you do disclose any of these details, you are solely responsible for all activities undertaken on our Site where they are used. To protect your account, we ask you to choose a strong password to access your data on our Site. A strong password should include a mixture of letters and numbers. Your password can only be reset with access to the email address registered in our system.

YouDrive is committed to protecting your personal information. All information that you provide to us is stored on our secure servers. Access to any personalised area of the site is password-protected for your privacy and security. While we do our best to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. We do our best to keep the information you disclose to us secure. However, we can’t guarantee its security. By using our Site you accept the inherent risks of providing information online and will not hold us responsible for any breach of security.

What does all this mean? Just as in the real world, you must protect yourself. You are responsible for maintaining the secrecy of your passwords and/or any account information. If you need to change your password, please sign in to the site, go to your profile settings and then make the necessary changes.

This Privacy Policy is effective from 01 October 2018 (and replaces with immediate effect any previously published policy). We may, from time to time, make changes to this Privacy Policy to reflect any changes to our privacy practices in accordance with changes to legislation, best practice or Site enhancements. We will let you know what these changes are by posting them to this page, but it is your responsibility as a user to make sure that you are aware of them, by checking for any changes on a regular basis. Changes will become effective as soon as they are posted.

1. Where and when do we use them?

We use some ‘cookie’ files to help make your use of this site faster and easier. See below why we use them, and where you might see them.

2. Why do we use cookies?

There are a number of places that we use cookies as part of our Site and service. These fall into the following areas:

Online. The tools we provide you access to often use a cookie to make them easier to use. For example, the cookie may remember which questions you have answered previously so the answer can be used by you again.

User interactions. These help us see which parts of our Site and services, such as, pages, articles, tools and content, are of most interest to you. Information is all collected anonymously – we don’t know which people have done what. An example of a tool we use is Google Analytics.

Regular email communications. To differentiate between those who get it and those that don’t.

Comments.  When you leave a comment we use cookies so that you won’t need to re-type your information next time you want to leave a comment.  You can opt out of this if you want, but you’ll have to enter your information again if you comment.

Any cookies which are not used to make your experience of using the website better only provide us with statistics about the way users in general navigate the site.

3. What are they all?

Our service serves the following cookies:

Sidi – A session cookie that is typically deleted after 30 minutes of inactivity.
Vidi – A visitor identification cookie that is set to expire after many years if not deleted.
PHPSESSID- Store the logged in user’s username and a 128bit encrypted key. This information is required to allow a user to stay logged in to a website without needing to submit their username and password for each page visited. Without this cookie, a user is unable to proceed to areas of the website that require authenticated access.
utma Cookie
- This cookie is used to determine unique visitors to our Site and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.
utmb Cookie- This cookie is used to establish and continue a user session with the site. When a user views a page on the site, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on the site, this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on your site for longer than 30 minutes.
utmc Cookie – 
Historically, this cookie operated in conjunction with the __utmb cookie to determine whether or not to establish a new session for the user. For backwards compatibility purposes with sites still using an urchin.js tracking code, this cookie will continue to be written and will expire when the user exits the browser.
utmz Cookie – This cookie stores the type of referral used by the visitor to reach the site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within your own site. The cookie is updated with each page view to the site.

comment author cookie – comment_author_{HASH}

comment author email – comment_author_email_{HASH}

comment author url – comment_author_url_{HASH}

4. How to stop or delete these cookies?

To stop cookies being stored on your computer in future, you’ll need to alter the settings of your internet browser. You can find instructions on how to do this either through click ‘Help’ in the menu bar, or following these browser-by-browser instructions from AboutCookies.org.

If you want to delete any cookies that are already on your computer, you’ll need to locate the file or directory that your computer stores them in – this “how to delete cookies” information should help.

Please note that by deleting our cookies or disabling future cookies you may not be able to access all our services. Further information on deleting or controlling cookies is available at www.AboutCookies.org

5. Further reading

Information about cookies

Useful information about cookies can be found at: http://www.allaboutcookies.org

Internet Advertising Bureau

A guide to behavioural advertising and online privacy has been produced by the internet advertising industry which can be found at: http://www.youronlinechoices.eu

International Chamber of Commerce United Kingdom

Information on the ICC (UK) UK cookie guide can be found on the ICC website section: http://www.international-chamber.co.uk/our-expertise/digitaleconomy

All areas of health are interlinked

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Find your initial focus

You might think that physical, financial and mental health are quite separate, and for some people they are. However, often a problem in one area has a knock-on effect on others. Losing your job can lead to anxiety and depression, which can turn you to drink and impact your health.

You might have a severe issue in one area but that can lead to problems in other areas, and the people treating you for the first problem won’t be equipped to deal with these linked issues.

For example, doctors and nurses can treat you for a physical problem but can’t advise you about your job or finances.  Nor for the anxiety that comes with it, apart from prescribing some drugs, which might or might not be the best solution.

We encourage you to take a holistic view – we look at all areas and offer support across the whole spectrum.

health areas interlinked

Even this view of health is simplistic, as you’ll discover later if you go down that route.  You might want to consider overall health, or wellness or wellbeing, which include additional types of health, such as occupational health (how you are in your job).   Then there’s happiness and quality of life – how do these fit?

If you’re interested in that, click the link here to see more information.

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Health Areas in Domains

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Domains

We break down the overall concept of health or wellness into ‘bite-sized chunks’ that we can actually do something about.  The first level we call health domains. 

We like the Life of Wellness site and we have chosen the following domains.

1. Emotional Wellness: Awareness and acceptance of feelings
2. Spiritual Wellness: A search for meaning and purpose
3. Intellectual Wellness: Recognition of your creativity, knowledge and skills
4. Physical Wellness: Need for physical activity and balanced nutrition
5. Environmental Wellness: Positive awareness and impact on your environment
6. Financial Wellness: Debt reduction, cash flow balance or financial future planning
7. Occupational Wellness: Personal achievement and enrichment from your career
8. Social Wellness: Contribution to your community

Health Areas

Within each domain, we have included a number of health areas. These are specific issues that you can tackle.  Within each health area, e.g. Depression, we have built additional information and exercises which you can do to help in the area. You can create your own Action Plan to address this area, and see

Emotional: Anxiety, Compassion Fatigue, Depression, Gambling, Laughter, Narcissistic, Personality Disorder, Sleep, Stress

Environmental: Environmental Issues, Greenness

Financial: Debt, Family Finance, Financial Planning, Financial Wellness

Intellectual: IQ, Personality, Procrastination

Occupational: Jobs for Different Personality Types, Retirement Income, Work Life Balance

Physical: Alcohol, Disabilities, Dizziness, Drugs, Fitness, Food Preferences, General Health, Healthy Ageing, Illness, Nutrition, Sleep Apnea, Smoking

Social: Communication Skills, Communication Styles, Domestic Abuse, Emotional Abuse, Love Partnerships, Mental Abuse, Parenting Styles, Sexual Addiction

Spiritual: Are You Sensitive, Mystical Guidance, Spirituality

Each health area has supporting information and its own questionnaire.

To close this box and go back click the X at the top or just click outside the box

Understand Health

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Physical, financial and mental health

One definition of health is:

Health is a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity. 

The NHS define health as: ‘We use a broad definition of health that encompasses both physical and mental health, as well as wellbeing. This means we are not only interested in whether or not people are ill or have a health condition, but also in how healthy and well they are.’

We believe we also have to consider financial health, as this can easily impact physical and mental health. Click the button to see an example of how these are connected.

 It gets more complicated…

What is Health? How about Wellness, Wellbeing or Happiness?

The Active Wellbeing Society (TAWS) define Health as a state of the overall mental and physical state of a person; the absence of disease. They define Wellbeing or wellness as a way of life that aims to enhance well-being and refers to a more holistic whole-of-life experience which also includes emotional and spiritual aspects of life.  We expand on this definition of health to include financial health and mental health, to make it synonymous with wellbeing or wellness.  

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Health domains

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We break down the overall concept of health or wellness into ‘bite-sized chunks’ that we can actually do something about.  The first level we call health domains.

We like the Life of Wellness site and we have chosen the following domains.

1. Emotional Wellness: Awareness and acceptance of feelings
2. Spiritual Wellness: A search for meaning and purpose
3. Intellectual Wellness: Recognition of your creativity, knowledge and skills
4. Physical Wellness: Need for physical activity and balanced nutrition
5. Environmental Wellness: Positive awareness and impact on your environment
6. Financial Wellness: Debt reduction, cash flow balance or financial future planning
7. Occupational Wellness: Personal achievement and enrichment from your career
8. Social Wellness: Contribution to your community

wellness wheel

Health Areas

Within each domain, we have included a number of health areas. These are specific issues that you can tackle.  Within each health area, e.g. Depression, once you have subscribed we have built additional information and exercises which you can do to help in the area.

To close this box and go back click the X at the top or just click outside the box

See which domains you should address

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Having established that we use 8 domains, you need to understand which you should concentrate on.

The 8 are:

  • Emotional
  • Environmental
  • Financial
  • Intellectual
  • Occupational
  • Physical
  • Social
  • Spiritual

 

You can take a questionnaire, which scores you in each domain.  You can decide which domains you are strong in, and which you need to improve.

Another analysis shows which domains you should look at, but also which domains you want to look at.

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Locus of Control

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  • We want to help people in all aspects of their health  – physical, financial and mental. We also provide detailed explanations of how overall health (or well-being) is measured.
  • We believe these things are often linked, so we try and address health holistically. We are building templates, questionnaires and exercises to help you identify what’s important to you.
  • We think people should try and take responsibility for  of their own health as much as they can.  See below for what that means.

People look at things differently.  Some people believe things happen to them, while others believe they can influence what happens to them. Technically this is called the ‘locus of control’.  People can have an Internal or external Locus of Control

So how do you see things?

Psychology Today have a 15 minute test which gives you a summary of your position you can buy the detailed results if you want to.

My Personality Test have a 10 minute test which gives you a summary.

People tend to take more responsibility (locus gets more internal) as they get older.  However, external isn’t always bad – for example if you are physically unable to do some things you can accept it and focus on the things you can do.  This American video explains the concept and gives examples of how this can affect relationships.

locus of control

Internal

  • More likely to take responsibility for actions
  • Tend to be less influenced by others

External

  • Blame outside forces for what happens
  • Don’t believe they can change their situation themselves

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Add your attitude to change - see how you view changes in your life

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Do you need to change?

No matter how healthy you are at the moment, the chances are that there are some areas you could improve. It may be that you have a real problem in one or more areas, and you would like to make some improvements.

At YouDrive we accept that there are many different degrees of ‘not wellness’ in a large number of different health areas, ranging from physical illness such as covid-19 through mental illness such as anxiety through to financial problems like debt.  We try and help where the problem ranges from ‘slight’ to quite bad’ – after this expert help and intervention may be needed.

However, especially in these times, we have to try and make these changes ourselves, possibly with some help from others, whether remotely or face to face.

The thing is, to make an improvement we have to change some things.

This involves changing our behaviour in some respects, and that’s not always easy.

Henry Ford, the creator of the assembly line, is quoted as saying “if you always do what you’ve always done, you’ll always get what you’ve always got”.  

henry ford

Another way of looking at this: “The definition of insanity is doing the same thing over and over again and expecting a different result.” – attributed to Albert Einstein.

Consequently we need to make some changes.  The problem is that we have already developed a lot of habits, some of which we need to break and replace by better ones.  Some of our bad habits have become entrenched, and the bad results they create in turn engender further bad habits to develop – in effect the bad habits can feed on themselves.

We need to understand how we can make changes and stick to them, and that’s what this part of your health profile is about.

It will involve some learning, through reading, some videos and some additional information and also seeing how you react to change currently.

It will also ask you to consider whether you feel you are in charge of your future, or whether you feel it’s all fate.

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Assess your overall health using a health questionnaire

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At YouDrive we try and help people improve their health. We use ‘health’ but we understand there are other terms such as wellbeing or even happiness that reflect how we are doing in our lives – if you’re interested in the different definitions and ideas see our page on the subject.

We want to help whether you have a particular problem – physical, financial or mental – or if you just want to improve some specific part of your life or just make some improvements overall.

You’d be surprised, but there has been a serious amount of scientific work done in this area over the last twenty years.

So first we allow you to assess your current health (or wellbeing, or happiness).  We do this by questionnaire.  Which one is determined by the type of person you are:

  1. You understand yourself well and want a quick overview of your health and wellness, and will drill down in any areas needing work
  2. You want to do a more detailed assessment and then focus on areas you’re already aware of
  3. You want to look at the whole situation in more detail across all the health domains.

By the way, we take your privacy seriously – we collect information that you choose to provide but we de-identify it as much as possible and will never share it with anyone without your explicit consent.

You can then drill down into some specific areas and there are more questionnaires to see your situation in these particular areas.  We provide you with specific information and refer you to other potential aspects of help. Our next step is to build a personalised action plan – for now we will make a suggestion for you to develop your own plan and then after a time you can see whether this has had a positive impact by retaking the test.

In future we will be engaging with medical and behavioural specialists to devise action plans for individual people with specific situations.

We have an overall questionnaire which you can complete which will assess your current state.

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Values, Attitudes and Beliefs

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We all have our beliefs, attitudes and values – these have developed throughout our life based on who we are and what we have done. Let’s look at what these are.

The University of Reading explain: “People’s values, beliefs and attitudes are formed and bonded over time through the influences of family, friends, society and life experiences. So, by the time you’re an adult, you can hold very definite views on just about everything with a sense of “no one is going to change my mind”.

The combination of your personal values, beliefs and attitudes are your moral principles that guide you in life and affect your behaviour. However, your views can wildly differ to others and in an institution such as a school, these beliefs may be counter to the values of the school, child development or indeed the law.” 

Let’s look more closely at the differences between beliefs, attitudes and values.

Beliefs

These come from real experiences – we think our beliefs are based on reality, but in fact our beliefs colour our experiences; also, an original experience e.g. when we were a child is not the same as what’s happening now. Beliefs can be moral, religious or cultural and reflect who we are. They can be rational (‘it gets colder in winter’) or irrational (‘I am never going to make something of myself’).

Attitudes

This is an immediate belief or disposition about something specific. It is a recurring group of beliefs and behaviours aimed at specific groups, people, ideas or objects. They will normally be positive or negative and we will always behave that way to the target group. Examples of attitudes include confidence (I can or can’t do something), grateful (I an entitled to / grateful for XXX) and cheerful (I am generally happy / miserable).

Values

These are things (principles or qualities) that we hold in high regard or consider to be worthwhile or right / wrong. They are formed by a belief related to the worth of something – an idea or behaviour. Some values are common (e.g. family comes first, the value of friendship) or cultural (which the whole community have – see video at Study.com here)

The theory

Links to Wikipedia

Expectancy Value Theory suggests you balance your beliefs about something with the value you attach to it. The Theory of Reasoned Action suggests that beliefs and evaluation about behavioural outcomes determine attitudes, and intentions lead directly to behaviour.

Beliefs

Expressions of confidence – can change over time

Attitudes

Learned predispositions to something – are subject to change

Values

Ideals that guide our behaviour – Generally long lasting and often need life changing experience to change

Iceberg demonstrating implicit and explicit bias – from Owlcation

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